The Complete System

The 8-Step Blueprint for
Releasing a Single

The artist-friendly breakdown for building a real music career. Not random posting and praying—strategic moves that convert.

1

Handle ALL Business First

Protect your work legally and set up all revenue streams before releasing.

2

Seeding Strategy

Create buzz using other people's audiences before you promote.

3

Shoot the Music Video

Upload the full video but don't promote it heavily yet.

4

Break Into Clip Content

Split your 2:30 video into 5-6 clips, each 10-20 seconds.

5

Weekly Ad Strategy

Run paid ads for each clip, one per week, building consistent presence.

6

Why This Plan Works

Structured marketing that builds real fans, not just streams.

7

Email & SMS Lists

Build direct lines to your fans that no algorithm can block.

8

Execute & Repeat

Use this system for every release to compound your growth.

Step 1

Handle ALL Business First

Why This Matters

Your song is a product. Before promoting it, make sure it's legally protected and able to generate money everywhere it plays. Once the business is correct, every stream, use, post, play, or sync pays you.

Action Items

Lock in your ISRC codes (identifies your recording worldwide)
Copyright your sound recording AND composition
Register with a PRO (BMI, ASCAP, or SESAC)
Set up publishing admin (Songtrust, etc.) for mechanical, performance, international, and YouTube royalties
Claim Spotify for Artists, Apple Music for Artists, YouTube Content ID
Register with SoundExchange for digital radio royalties
Double-check distributor info: title formatting, producer splits, writer splits, UPC, ISRCs

Pro Tips

  • •Sign up as a writer first, then use your LLC to sign as the publisher
  • •Keep a spreadsheet tracking all your registrations
  • •Set calendar reminders to check royalty payments quarterly

Ready to Execute This Blueprint?

We handle all 8 steps for our artists. From business setup to marketing strategy—let us build your career while you focus on the music.

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